America’s economic strength has always been reliant on start-up businesses and small entrepreneurs for new products, job creation, and the development of new brands. This site is dedicated to those Americans who, by choice or necessity, become self-employed and start their own business.

Here you will find the business philosophies and guiding principles we learned over several decades of success with new ventures. They are presented in summary fashion in our Business Blog. More detail can be found in our Speaking Topics, Group Seminars, and Consulting Services.

We are also writing a book, “The Barefoot Spirit,” which chronicles the experiences and business lessons learned building the Barefoot Wine brand.

Since one of our business philosophies is to have fun, we will include a personal blog and some photos. We will add videos and interviews with like-minded business leaders going forward.

Take the Time to Explain the Reasons – Part 1


Training without explaining is like trying to program a computer. The computer will only do what it’s been programmed to do. It will not know why it’s doing it and its approach to the job will be limited to what it’s been directed to do. That approach to training staff has become more and more popular, because it’s easier to explain what you want done than why you want it done. Some say anything more is just too much… Read More

Leave a comment Continue Reading →

How to Taste Success! Interview with Laurie Kulikowski of The Street

While in New York City, we had the pleasure of being interviewed by Laurie Kulikowski of TheStreet.com… Read More

Leave a comment Continue Reading →

Fox Business Interview

While we were in New York, we had the opportunity to be interviewed by Kate Rogers of Fox Business. She gave us a fabulous interview and wrote a story as well.… Read More

Leave a comment Continue Reading →

Women-Owned Businesses to the Rescue!


Sheryl Sandberg in her bestseller, Lean In, laments the stubborn persistence of the “glass ceiling” holding women back in corporate America. After years of advancement in women’s access to the top corporate positions, the progress has slowed to a crawl. She raises several important issues, asks some serious questions, and suggests some positive actions.
But there’s one sector of business where the lid… Read More

2 Comments Continue Reading →

Entrepreneur Podcast Network Interview

We had the pleasure of being interviewed by Eric Dye of The Entrepreneur Podcast Network. To check out the interview, please click HERE … Read More

Leave a comment Continue Reading →

The Entrepreneurship Bootcamp for Veterans with Disabilities (EBV)


Very shortly, we will be having a flood of vets returning to our country. Many have disabilities suffered in the line of duty. What will become of them? Will there be enough jobs? Can disabled post 9/11 veterans become successful entrepreneurs?
Dr. Mike Haynie, of Syracuse University in New York, has taken a proactive approach to attack this daunting challenge head on. Before Syracuse, he was a US Air Force Academy professor… Read More

Leave a comment Continue Reading →

NewsChannel 9 WSYR “Bridge Street” TV Interview

Our Syracuse trip is starting off with a BANG! We are happy to announce that we will be interviewed on News Channel 9′s “Bridge Street” Segment. To view the interview, please click HERE… Read More

Leave a comment Continue Reading →

Get the Butts off our Beaches!


There is nothing more relaxing than a long walk barefoot down the beach. But a pristine beach has become a rarity, and now we are creating clean beaches more often than finding them. We have personally participated in a multitude of beach clean-ups. Some were organized by non-profits like the Surfrider Foundation and, in the San Francisco Bay Area where we live, Save the Bay. Others were co-sponsored by socially-minded… Read More

Leave a comment Continue Reading →

Happy Birthday Barefoot!


Twenty-seven years ago, Barefoot Wines were bottled for the first time. But how the wine found its way to the bottling line was a fluke in itself. A farmer wasn’t getting paid for several years for his grapes and his friends went to bat for him to see how much they could collect. It wasn’t easy. The winery owing for the grapes had no money and was in bankruptcy. It was controlled by the secured creditors (other farmers who… Read More

Leave a comment Continue Reading →

Why Being an Outsider and Undercapitalized can be Your Strongest Assets


Sometimes what you don’t have can be a true blessing. When we speak to aspiring entrepreneurs and students hoping to start their own businesses, they often tell us that they are afraid of being under capitalized and not knowing enough about their industry.
They have been taught that in order to start a new business, they need to write a detailed business plan and get it financed. They have been encouraged to stay in an… Read More

Leave a comment Continue Reading →