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Corporate Structure Can Turn Information into Currency

Corporate Structure Can Turn Information into Currency – Part 1

The corporate structure is based on a division of labor into specialized groups who tend to isolate themselves from the rest of the company. Each division has its own professional organizations that reinforce this view. Within these divisions of labor are further structural elements that stratify the chain of command into pyramid-like structures.
Although these structures seem unavoidable just to get the job done,… Read More

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Put Your People on the Same Team

No matter what kind of business you think you’re in, you quickly find out you are in the personnel management business. With careful hiring, mentoring, recognition, and compensation plans, your people can be your greatest asset.
Recurrent, personnel issues can be a distraction to you and your staff. Some react to personnel problems by firing the offending parties. Occasionally this may be necessary, however the… Read More

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A Solid Business Foundation is Necessary for Success

When you build a house, the foundation must be laid strong and straight. If it’s not, the framers try to make up for it. When they can’t, the drywall guys try to make up for it. When they can’t, the painters try to make up for it. When they can’t, you’re going to have to live with it. So rather than cause problems all the way up your structure, lay your foundations straight and true.
It’s been said that it’s not the… Read More

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The Advantages of Being a Small Start-Up – Part 1

Today we need new products, new services, and new ideas to invent our way back to prosperity. Small start-up producers have always been the backbone of the economy, not just because they provide the most new jobs, but because they improve the very quality of our lives by bringing more good ideas to the market. This is the first in a four part series on why small start-ups have an advantage over big companies.
“Build a better… Read More

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Dress for Success (Especially in the Office)

Many companies these days seem to think that they are giving their office staff some kind of a benefit by letting them dress any way they want. Business casual has become casual and casual has become downright scruffy. What happens when Mr. Big walks into your company and your people are dressed in a way that doesn’t telegraph customer service and professionalism? Before you can say anything, your new client has made… Read More

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Positive Company Culture is critical to Growth and Survival – Part 3

This is the third part in the series about the original Barefoot culture. Culture really sets the tone, boundaries, and expectations the team has toward your company, your mission and your product.
We’ve saved the best for last because having a common cause and a common challenge forges, more than any other single factor, positive company culture.
When you are growing especially a new a brand, something… Read More

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Positive Company Culture is critical to Growth and Survival – Part 2

A company survives and grows due to sales and the loyalty of customers and staff. Sales are based on price, value, dependability, integrity, availability and perception. The basis of perception is image, networking, and more recently, the transparency of the producer.
Transparency is what the brand stands for, its authenticity, its identification with higher values, and the actions it takes to demonstrate those… Read More

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Hire the Old Guy

Does your company suffer from the “not invented here” syndrome? Many companies believe all the answers must originate from within. In fact, most good business principles have been in existence for a long time. Don’t waste valuable time and money expecting your people to come up with all the right answers. They can actually ignore time-tested advice in the process.
There are plenty of opportunities to be creative… Read More

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